IPG Spring Conference 2026
Sixteen observations from the IPG Spring Conference 2026: on leisure time, platform risk, AI in workflows, procedural debt, and what it means to think generationally in a structural market shift.
Posts and Newsletters
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This week’s stories play out at a distance—in financial markets, academia and big tech—but they point clearly toward future directions fo...
Execution is Free
As AI lowers the cost of execution toward zero, professional value shifts up the stack—from code to judgement, from delivery to deciding what is worth delivering at all.
Twenty Minute Prototyping
What happens when a non-developer builds a playable text adventure and a new blog layout using Claude Code? A reflection on AI as a prototyping tool for those who sit across strategy and execution.
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There are two big themes in this week’s newsletter: utility and accountability, and they don’t sit easily together. The productivity gain...
AI and Marginal Gains
Why AI productivity gains may be better framed as an aggregation of marginal improvements than a company-wide transformation—and a practical framework for finding your own 1% wins.
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This week’s headline stories sit at the uncomfortable boundary between assistance and dependence. From lost intellectual scaffolding to n...
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This week’s AI stories are less about capability and more about control: how models are trained, when licensing works, and where consent ...